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Privacy Policy

Effective 18 June 2026

Version 1.1

This Privacy Policy explains how Restive Collective Pte Ltd (“Restive”, “we”, “us”) collects, uses, discloses, and protects personal data in accordance with the Singapore Personal Data Protection Act 2012 (PDPA).

1.Who we are

Restive Collective Pte Ltd is a Singapore-incorporated company offering social media and marketing consultancy services.

2.Personal data we collect

We may collect the following personal data:

  • From our application form (/qualify): your name, email address, business name, website or Instagram handle, WhatsApp number (optional), revenue range, current marketing activities, challenges, desired outcomes.
  • From correspondence (email or WhatsApp): any information you voluntarily provide.
  • From our WhatsApp business number (+65 8454 7075): when you message our automated assistant (“Scott”), we collect the content of your messages, your WhatsApp display name and phone number, any media you send (images, voice notes), and timestamps. Voice notes are transcribed via OpenAI Whisper for processing. Conversations are processed by Anthropic's Claude AI to generate replies and to assess fit for our services. Full conversation history is stored in our database for our team to review and to improve service quality. You can request deletion of your conversation history at any time (see Section 8).
  • From our website: session identifiers, UTM parameters, referring URL, country (derived from IP — we do not store full IP addresses), and browser type. This is used for analytics only.
  • From Meta lead forms: if you submit a lead form through one of our Facebook or Instagram ads, Meta forwards the answers you provided (name, business, struggle, goal, urgency, WhatsApp number) to us.

We do not knowingly collect personal data from children under 13. If you believe we have, please contact our DPO and we will delete it.

Automated processing: our WhatsApp assistant uses AI to generate replies and to suggest whether a prospect is a fit for our services. Final decisions are made by a human (Markus Ng or a team member). You may request human review at any time by asking to speak to Markus directly.

3.How we use your personal data

We use your personal data only for the purposes you were informed of at collection:

  • To evaluate your application for our services
  • To contact you (by email or WhatsApp) about your application
  • To deliver services, if we enter into an engagement
  • To improve our services through anonymised analytics
  • To comply with legal or regulatory obligations

We do not use your data for marketing unless you provide separate, explicit consent.

4.Consent

We collect, use, and disclose personal data only with your consent or as permitted by law. By submitting an application form, you consent to our processing of your data for the purposes above.

You may withdraw consent at any time by emailing restivecoad@gmail.com. Withdrawal does not affect the lawfulness of processing before withdrawal.

5.Who we share your data with

We share personal data only with:

  • Our team members who need access to process your application or deliver services
  • Trusted service providers acting on our instructions under data-processing contracts (listed in Section 6)
  • Legal or regulatory authorities when required by law

We do not sell personal data to any third party.

6.Service providers and overseas transfer

Some of our service providers are based outside Singapore. When personal data is transferred overseas, we ensure it is protected by contractual commitments and industry-standard security measures.

ProviderPurposeRegion
VercelMarketing website hostingSingapore / US edge
RailwayApplication + database hosting (WhatsApp assistant)US
Meta WhatsApp Business Cloud APIWhatsApp messaging deliveryUS / Global
Meta (Facebook / Instagram)Ad platform, Lead AdsUS
Anthropic (Claude API)AI-assisted conversation replies and fit assessmentUS
OpenAI (Whisper API)Voice note transcriptionUS
TelegramInternal admin notifications (no prospect content shared beyond what is needed for the team to action a lead)Global
ResendTransactional emailUS
Plausible / GA4 (if used)Anonymised analyticsEU / US

7.Data retention

We retain personal data only as long as necessary:

  • Applications that do not result in an engagement: up to 24 months from last interaction, unless you request earlier deletion.
  • WhatsApp conversations: up to 24 months from last message, unless you request earlier deletion.
  • Client relationships: for the duration of the engagement plus 6 years after (for business records and tax obligations).
  • Newsletter subscribers: until you unsubscribe.

AI providers and training: the AI providers we use (Anthropic for Claude, OpenAI for Whisper) do not train their models on data sent through their commercial APIs by default. Your messages are processed to generate a reply and are not used to train third-party AI models.

8.Your rights under PDPA

You have the right to:

  • Access — request a copy of the personal data we hold about you
  • Correct — ask us to correct inaccurate or incomplete data
  • Withdraw consent — for any specific processing purpose
  • Request deletion — we will delete unless retention is legally required

To exercise any right, email restivecoad@gmail.com. We will respond within 30 days, as required by PDPA.

9.Data security

We protect personal data with reasonable security arrangements:

  • Encryption in transit (HTTPS) and at rest
  • Access controls and role-based permissions
  • Secrets management via environment variables
  • Audit logging for administrative actions
  • Regular review of dependencies and access
  • Incident response procedures

Despite our best efforts, no system is fully secure. If we become aware of a data breach that meets the PDPA notification threshold, we will notify the Personal Data Protection Commission and affected individuals in accordance with the law.

10.Cookies and tracking

Our website uses minimal first-party analytics to understand general traffic patterns without identifying individuals. When we run ad campaigns involving third-party tracking (for example, Meta Pixel), we will disclose this and obtain appropriate consent.

11.Changes to this policy

We may update this policy from time to time. Material changes will be communicated through the site, and the effective date at the top of this page will be updated. Continued use of our services after changes means you accept the updated policy.

12.Contact

For questions about this policy or your personal data:

If you are unsatisfied with our response, you may lodge a complaint with the Personal Data Protection Commission of Singapore.